5 Functions of Quotation Marks

5 Functions of Quotation Marks 5 Functions of Quotation Marks 5 Functions of Quotation Marks By Mark Nichol This post examines the utilization of quotes to recognize discourse, portions of sytheses, phrases as expressions, alarm statements, and designations. 1. For Dialog Quotes are put around discourse in fiction (to recognize it from attribution and account) and true to life (for similar reasons, notwithstanding accentuating that it is recorded verbatim and not a summary of the genuine wording). Quotes are additionally fitting for approximate discourse (for instance, â€Å"What on the off chance that he says, ‘We’re utilizing John’s plan instead’?) or for speaking to the possibility of discourse (â€Å"People regularly state ‘myself’ when they should state ‘me’). Note: In models in this and different posts, cited material is regularly encased in single as opposed to twofold quotes since I utilize twofold quotes to outline the models. In American English, other than in exceptional cases, for example, setting off terms in herbal science, phonetics, and theory, this is the main broadly useful for single quotes. 2. For Parts of Compositions Note: The accompanying standards relate to when titles of parts of structures are referenced in a composed account, not to their utilization as headings in the source material itself. Quotes recognize article titles in distributions and section titles in books to recognize the pieces of the entire from the entire itself. (Stress the distribution titles themselves; one exemption is unpublished compositions, the titles of which are likewise encased in quotes.) Similarly, scenes of TV programs, just as those of other varying media (or sound just) introductions, for example, digital recordings, ought to be encased in quotes, while program titles are emphasized. Melody titles, as well, are put in quotes to recognize them from collection titles. Quotes additionally recognize sonnets, papers, and short stories to recognize their titles from those of the collections of which they might be (or may initially have been) a section. In online settings, titles of blog passages, and those of segments of sites, are encased in quotes. Titles of addresses, just as those of talks and boards that are a piece of gatherings and other proper gathering occasions, are additionally so underlined. 3. For a Phrase as a Phrase Albeit self-referential words are stressed (as in â€Å"Moon and month are related†), phrases as expressions are encased in quotes (as in â€Å"‘Reared its monstrous head’ is a clichã ©.) 4. For Scare Quotes Words and expressions are now and then encased in quotes to flag that they are being utilized from an uncommon perspective, however this use is best saved for unexpected accentuation or to explain that the author is utilizing yet not underwriting the term. Utilizing such accentuation for slang isn't exhorted. 5. For Epithets At the point when monikers are utilized in segregation, don't wall them in quotes (â€Å"The film was discharged four months after the demise of the King of Pop†). Be that as it may, do so when they show up inside or after the person’s real name: â€Å"John ‘Duke’ Wayne,† â€Å"Erwin Rommel, ‘the Desert Fox.’† (But contrast the last mentioned and â€Å"Alexander the Great lived to be just thirty-three,† in which â€Å"Alexander the Great† is so styled in light of the fact that the designation is coordinated with the name, not set off by accentuation.) Need to improve your English in a short time a day? Get a membership and begin accepting our composing tips and activities every day! Continue learning! Peruse the Punctuation class, check our well known posts, or pick a related post below:Avoid Beginning a Sentence with â€Å"With†Between versus In BetweenWood versus Wooden

Knowledge Manegment Systems Essays - , Term Papers

5 performance objective Essays - Marketing, Management, Quality

5 execution target Essays - Marketing, Management, Quality 5 execution objective (2013) what are the nonexclusive execution goals that tasks are for the most part observed to contend on? Completely clarify the presentation goals and the bit of leeway that each may bolster. What exchange offs might be made in quest for a particular upper hand. For example minimal effort item/administration. Assess the degree to which the 5 execution destinations are material to a little, free record shop and chain of enormous record shop recommending which goals may be the most basic to each assistance. Utilizing the 5 execution targets to outline your contention, how could a little comfort store/corner shop ever would like to finish with a huge general store? Utilizing the exhibition objective, in what zones would the little shop experience issues in contending. QUALITY: is steady conformance to client desires, all activities view quality as an especially significant target. It is a significant effect on consumer loyalty or disappointment, it they fulfillment they will probably return. The benefit of good quality isn't just impact on outside client yet additionally makes life simpler inside the activity too. To begin with, quality diminishes costs, if things are done accurately first time, use is saved money on sifting through and remedying botches. Second, quality builds steadfastness, there is less issues since low quality methods a progressively dependable conveyance process. For instance, Quality in grocery store is items are in acceptable condition, the store is spotless and clean, beautification is fitting and appealing, staffs are polite, neighborly and accommodating. SPEED: is the time delay between clients mentioning items or administrations and them accepting them. Speed is significant as a result of its preferred position are remotely, speed is a significant part of client assistance and speed lessens inventories by diminishing inner throughput time and decrease hazards by deferring the dedication of assets. For instance: speed in grocery store is the time taken for the absolute exchange of heading off to the general store, making the buys and returning kept to a base( giu o muc toi thieu) and the prompt accessibility of products. Constancy: is getting things done in an ideal opportunity for client to get their products or administrations precisely when they are required, or if nothing else when they were guaranteed. The benefits of trustworthiness are remotely, constancy is a significant part of client assistance and inside, steadfastness inside tasks increments operational unwavering quality, so setting aside the time and cash that would somehow or another be taken up in taking care of dependability issues and furthermore offering soundness to the activity E.G. steadfastness in grocery store are consistency of opening times, extent of merchandise unavailable kept to a base, keeping to sensible lining (xep hang) times, consistent accessibility of pressing. Adaptability: is the capacity to offer a wide assortment of items or administrations to the client and to have the option to change these items or administrations rapidly. It can give 4 sorts of prerequisite to be specific item/administration adaptability( present new item/administration), blend adaptability (wide scope of merchandise supplied, blend of item and administration), volume adaptability( change yield rely upon after some time), conveyance adaptability( change the planning of the conveyance of its administration/item). of adaptability is the expanded capacity of tasks to do various things for various clients high adaptability lead to create a high assortment of items/administrations. A few associations create adaptability through modifying item/administration for every individual client. They figure out how to deliver in high-volume which decrease the expense is called Mass customization. advantage: adaptability accelerates( tang toc do) reaction, spares time, keeps up rel iability for example adaptability in general store are item/administration adaptability the presentation of new merchandise or advancements, blend adaptability a wide scope of products loaded, volume adaptability the capacity to change the quantity of clients served, conveyance adaptability the capacity to acquire unavailable things. COST: the organizations contend straightforwardly on value, cost will unmistakably be their significant tasks objective. The lower the expense of delivering their products/administrations lower cost for client. Remotely, low expenses permit organization to lessen their cost to increase higher volumes or increment their productivity on existing volume levels . inside, cost execution is helped by acceptable execution in the other presentation objective. E.g: high caliber don't sit around idly or exertion to re-get things done. Rapid decrease level of in-process stock between forms just as lessening managerial. Trustworthy depend on conveyance precisely as arranged, this kills inefficient interruption and permits different procedures to

Economic Analysis Of Hawaii Essays - Unemployment, Social Justice

Monetary Analysis of Hawaii Hawaii, with a territory of 28,313 sq. km (10,932 sq. mi.), is the 43rd biggest state in the U.S.; 6.9% of the land is claimed by the central government. It comprises for the most part of the Hawaiian Islands, eight fundamental islands and 124 islets, reefs, and shores. The significant islands arranged by size are Hawaii, Maui, Oahu, Kauai, Molokai, Lanai, Nihau, and Kahoolawe. Populace development has expanded by 80,000 people in the course of recent years. Socioeconomics show an enormous number of Hispanic root: Asian Hispanics are the most populated with white Hispanic also, Asian non-Hispanic after. Hawaii's economy has been for quite some time ruled by estate farming and military spending. As farming has declined in significance, the economy has differentiated to envelop a huge vacationer business also, a developing assembling industry. Hawaii's economy has changed radically since statehood. In 1958, protection, sugar, and pineapple were the essential monetary exercises, representing 40% of Gross State Product (GSP). Interestingly, guest related consumptions stood at simply over 4% of Hawaii's GSP before statehood. Today the positions are switched; sugar and pineapple comprise about 1% of GSP, resistance represents just shy of 11%, while guest related spending approaches 24% of Hawaii's GSP. The development toward a help and exchange based economy turns out to be considerably more obvious while thinking about the appropriation of Hawaii's occupations across parts. The portion of the economy's occupations represented by assembling and horticulture have declined consistently since 1959 and each right now makes up under 4% of complete occupations in the economy. Simultaneously, the portions of occupations in discount also, retail exchange and in administrations have risen, remaining at about 23% and 28%, separately. Since 1991, Hawaii's economy has experienced increasing paces of joblessness . This stands in checked difference to the period 1980 to 1993, when the state delighted in extremely low joblessness rates comparative with the country all in all. In any case, by 1994 the downturn had raised Hawaii's joblessness rate to the national normal (6.1%) without precedent for a long time. In 1995, the state's joblessness rate improved somewhat in the initial eleven months of the year to 5.4 percent, a 0.6 rate point decay from the initial eleven months of 1994. Regardless of the lower joblessness rate, the all out number of pay and pay occupations declined by 0.6 percent during the initial eleven months of 1995. This was due to a limited extent to a fall in low maintenance occupations which are regularly held by people who likewise have essential occupations somewhere else in the economy. The quantity of development occupations declined by more than 7 percent in a similar period. Different businesses - in particular, fabricating, horticulture, transportation, interchanges/utilities, and account, protection, and genuine estateexperienced decreases in the quantity of occupations too. Employments in retail exchange furthermore, administrations, in any case, expanded 2.2 percent and 0.5 percent, individually, mirroring an expansion in guest spending since 1994. Following a grim first quarter because of the Kobe quake, there was consistent development in the travel industry part in 1995 with increments in the quantity of guest appearances and lodging rates. The quantity of guest appearances to the State expanded 3.2 percent during the initial eleven months of 1995. The expansion in the estimation of the Japanese yen versus the U.S. dollar during this period added to an ascent in eastward guests in the second and second from last quarter of 1995 by 11.8 percent and 15.4 percent, individually. Be that as it may, in the first eleven months of 1995, the quantity of westward guests stayed level. This year is the eleventh year straight that the U.S. has encountered diminished spending on national protection. The proceeded with decrease is because of the decrease in superpower pressures and the political crumbling of the Soviet and East European-obstruct during this decade which have provoked the Congress and Organization to start noteworthy cuts in the degree of barrier consumptions as of late. In any case, as a result of the vital area of Hawaii in the Pacific this changing military stance has not altogether influenced Hawaii's $3.7 billion Federal resistance segment. The development business proceeded with its decrease in the initial eleven months of 1995. This misfortune was predominantly because of diminishing interest exacerbated by higher loan costs during the main portion of 1995, after a 12.4 percent drop in 1994. Another explanation is that development costs rose by 15 percent from 1992 to 1995, which is a lot higher than the purchaser swelling pace of 8 percent during a similar period. Horticulture occupations, including independently employed, demonstrated a 6.6 percent decrease in the initial eleven months of 1995 from a similar period in 1994. In the prior some portion of

Describe the Limitations and Constraints of Marketing Essay Example

Depict the Limitations and Constraints of Marketing Essay P2-depict the confinements and imperatives of showcasing Limitations and requirements incorporate; Sales of Goods Act 1979 Trade Descriptions Act 1968 Consumer Credit Act 2006 Data Protection Act 1968 Voluntary imperatives Direct Marketing Association (DMA) Pressure gatherings and commercialization Acceptable language Sales of products act 1979 The deals of merchandise act needs merchants to exchange merchandise that are as they promoted and portrayed. The great or administration must be of palatable quality. Viably implying that for an association like smaller scale delicate, the merchandise and ventures must be portrayed exactly when advanced on the grounds that the organization should have the option to demonstrate that the item can do what they state. Exchanging Regulations 2008 This demonstration empowers customers to approach treatment from organizations they manage. Inside this demonstration, organizations can’t use dread to sell their items. Organizations can’t lie to advance items for instance ‘closing down sale’ when they are going to remain open after them deal. So blackberry can’t publicize their items with highlights that they don’t have. The most recent Blackberry brags the best goals screen its sort, which at that point must be confirmed and explored by a free association to see it the announcement, was valid. Buyer Credit Acts 2006 These demonstrations apply to organizations that offer products or administrations on layaway or organizations that loan cash to purchasers. To be in this classification, organizations must be authorized by the Office of Fair Trading (OFT), this would deal with and incorporate the technique for computing APR and the structure and substance of the understanding. The shopper credit act 2002 protects consumer’s rights when they buy things using a loan. When loaning cash, organizations much have financing costs obviously recognized and these can’t be transforming them after. The Data Protection 1968 This Act implies that any data taken by a salespersons must be utilized for the contemplated referenced when taken , it must be exact and cutting-edge, it can’t be taken for a more extended timeframe than the time referenced when it was taken , and must be taken appropriately and legitimately. We will compose a custom article test on Describe the Limitations and Constraints of Marketing explicitly for you for just $16.38 $13.9/page Request now We will compose a custom article test on Describe the Limitations and Constraints of Marketing explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom article test on Describe the Limitations and Constraints of Marketing explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer It must be stayed up with the latest in such a case that somebody passes on it is put on the up date. Besides your data is shielded from unapproved use, and can't be offered on to different organizations without your authorization. Intentional codes This is when organizations chips in that they will never accomplish something or they will consistently accomplish something. This may incorporate marking a code of work on referencing explicit practices and rules morally, despite the fact that it can’t be lawfully authorized.

Psychology in Writing Persuasive Essay Topics

Psychology in Writing Persuasive Essay TopicsPsychology is a branch of science, that's why it is naturally an influential field in the success of persuasive essay topics. Anybody who has a good understanding of human nature and of how our minds work can craft an essay that gets into people's heads, persuading them to change their minds. Because of the power of the human mind, it is very important to formulate persuasive essay topics that are appealing to the readers. This is how the topic will be presented in an interesting way.People may not realize it but the power of persuasive essay topics is very great. There are numerous techniques that you can use to present your essay topics in a convincing manner. Make sure you understand the fundamentals of this technique.Writing a persuasive essay is all about having something to say to somebody or to an audience. The better you understand the appeal of your essay topics, the more effective you can make them. You can even enlist the help o f psychologists. You can consult them about how to get inside their heads. This is a perfect opportunity for you to grab hold of psychology and make it applicable to your needs.In writing persuasive essay topics, you must realize that the psychology of a reader is different from that of a speaker. This is the reason why one person might have a different idea about the topic than the other. You need to understand and control the psychology of a reader in order to gain the advantage over your competition. With good information, you can make people aware of your messages and help them reach a conclusion that suits your needs.You can use your background as a psychologist to get your persuasive essay topics accepted. You can provide examples from your experiences in telling the audience what you are trying to convey. Many people believe that by offering examples that can support the validity of your arguments and explanations, they may be persuaded to agree with you.Your persuasive essay topics should be based on well-constructed argumentations. This will compel the readers to consider your viewpoints. This is done through the use of persuasive language and reasoning. It is advisable that you use only ideas and concepts that can appeal to the readers. There is no need to resort to unnecessary words and ideas.Keep in mind that the success of persuasive essay topics depends on your ability to make people understand and accept the arguments you are making. If you lack the ability to communicate well, you won't be able to motivate the readers in any way. A well-written persuasive essay should not only convince the readers but should also persuade the readers to share their opinions with you.By studying psychology and using its knowledge in crafting persuasive essay topics, you can use this in writing compelling essays. You can even use the same strategies that were used by successful psychology professionals to help you achieve your goals. This way, you can work toward s becoming a successful persuasive essay writer.

A Quick Guide To Proofreading By

Proofreading is the act of mending the text to its best version to be ready for submission or publishing. Not to be confused with editing, in proofreading, the writer has to spot typographical errors as well as mistakes in grammar, punctuation use, spelling, and style, then correct them. Proofreading commonly occurs after editing, and it is the last stage of the writing process. Once a work is proofread, it is expected to be more polished than the draft down to the last flaw. When availing ghostwriting services, expect your paper to go through editing and proofreading as it is a part of the writing process.Proofreading versus editingProofreading is different from editing.Editingis the first task writers do when they finish writing their draft. In editing, the writer checks the whole text to see if it conveys the thought they are trying to deliver. While proofreading is merely checking for errors on the surface level, editing goes deeper into the writers work there is an in-depth an alysis and critical thinking of the text in order to fix any incomprehensible parts of it.There are many things to look for when you are proofreading your work. It is easy to make mistakes in your first draft, especially if you are in the zone and a flood of words are coming through you in the speed of light. Some of the errors are easy to spot and some requires a whole lot of focus to see, so it is important to proofread your work until you are satisfied with its final outcome. What to look for when proofreading your work?Typographical errors. Typographical errors, or most commonly known as typo, are mechanical errors made in typing. Typographical errors are the easiest to spot because often they are the most obvious mistakes the writer can make while writing their output. Furthermore, typos exclude errors of ignorance such as spelling mistakes or misusing words like their and theyre in a sentence.Grammar. Programs or tools such as Microsoft Word or Grammarly often have a built-in method to check the writers grammar or spelling. However, sometimes those tools are not reliable sources to check grammar. It may have lapses and may overlook some of the common mistakes the writer makes, so it is still important to proofread your own work to spot mistakes in grammar. Proofreading your grammar would entail keeping a look out for mistakes in subject-verb agreement, run-on sentences, or split infinitives.Punctuation use. Punctuations serve multiple purpose in a text; it is important not to misuse them as it may disrupt the thought within the work. Using punctuations helps the writer enhance their thought for a clearer delivery. Among the common mistakes in punctuation use are the unnecessary or missing commas, the use of apostrophe in its and its, the use of the hyphen and dash, and the Oxford comma.Spelling. It can be easy to make a misspelled word, especially if its a difficult word to even pronounce. While writing and proofreading, it is helpful to have a thesaurus or a dictionary nearby to easily check the correct spelling of the word you want to use.Style. It is important to remain consistent with the writing style and not to swerve from one format to another. In proofreading, check the citations and style, and if it is APA, MLA, Chicago, and Harvard, it is vital that it remains as so throughout the whole text.Proofreading may be the most thorough stage of the writing process as it requires so much focus and attention to make the output become as seamless as possible. There is no correct method in proofreading your work, but there are some tricks that can be done to make the process of proofreading easier.How to easily proofread your work?Be sure you are entirely done with the editing stage. Proofreading and editing simultaneously might confuse you, so be sure you are completely done with the editing and the thought of the text is complete before proceeding to proofreading. This way, you will be able to set your mind in spotting mistakes on the surface of the text.Give time to rest your mind in between writing, editing, and proofreading. As it was stated above, proofreading and editing at the same time might be confusing, so aside from doing each stage separately, it is also helpful to have breaks in between the writing process. It can be a 15-minute break, a day, or even a week, however long it takes for you to be able to go back to your work with complete focus on proofreading. Once the mind is clear, then it would be ready to spot and check the output easily.Proofread a printout of the text. Proofreading requires utmost concentration with all eyes set on each word of the text. It is advised to proofread a long text through a printout, so the eyes wont get irritated and often times reading from a computer screen can become overwhelming.Read your work out loud.Reading out loud helps you process the words as you hear them. When you hear the text you can easily spot run-on sentences and other complicated compositions within the text.Read the text backwards to see easily spot misspelled words. When you read your work, you may look past some of the misspelled words in favor of actually reading the text. As you proofread, the mind will automatically correct those misspelled words. It may help to read the text from the last word to the first, or backwards, to easily see if some of the words are still misspelled.Utilize online writing tools. It was previously mentioned tools like Grammarly have tendencies to overlook some grammar lapses. Nonetheless, writing tools can be helpful in the writing process to avoid unnecessary mistakes in the beginning. There is a variety of writing tools online that will help you focus on your work and spot some mistakes along the way. But, it should be noted not to rely on these writing tools alone as they are not effective proofreading tools. It is still important to end your work with an extensive proofreading.Let a friend, colleague, or instructor proofread your work . It is not enough to proofread your own work, so you might want to ask other people to check out your work for you as well. There might be some errors you have managed to snub that only other people can see. They can be your colleague or instructor as long as they agree to provide their services for your work, then you are good to go. Allow them to proofread your work for some time and let them come back to you with their revisions.We have professionals to proofread your work for youProofreading is a heavy and demanding task, even more so writing an entire essay. Luckily, there are many ways to help you refine your work, and among them is through the help of expert writers from a ghostwriting service company dedicated to providing quality custom essays, research and term papers. Feel free to reach out for any questions.

Ice and the Density of Water

Why does ice float on top of water rather than sink, like most solids? There are two parts to the answer to this question. First, lets take a look at why anything floats. Then, lets examine why ice floats on top of liquid water, instead of sinking to the bottom. Why Ice Floats A substance floats if it is less dense, or has less mass per unit volume, than other components in a mixture. For example, if you toss a handful of rocks into a bucket of water, the rocks, which are dense compared to the water, will sink. The water, which is less dense than the rocks, will float. Basically, the rocks push the water out of the way or displace it. For an object to be able to float, it has to displace a weight of fluid equal to its own weight. Water reaches its maximum density at 4 C (40 F). As it cools further and freezes into ice, it actually becomes less dense. On the other hand, most substances are most dense in their solid (frozen) state than in their liquid state. Water is different because of hydrogen bonding. AÂ  water molecule is made from one oxygen atom and two hydrogen atoms strongly joined to each other with covalent bonds. Water molecules are also attracted to each other by weaker chemical bonds (hydrogen bonds) between the positively-charged hydrogen atoms and the negatively charged oxygen atoms of neighboring water molecules. As the water cools below 4Â  C, the hydrogen bonds adjust to hold the negatively charged oxygen atoms apart. This produces a crystal lattice, which is commonly known as ice. Ice floats because it is about 9% less dense than liquid water. In other words, ice takes up about 9% more space than water, so a liter of ice weighs less than liter water. The heavier water displaces the lighter ice, so ice floats to the top. One consequence of this is that lakes and rivers freeze from top to bottom, allowing fish to survive even when the surface of a lake has frozen over. If ice sank, the water would be displaced to the top and exposed to the colder temperature, forcing rivers and lakes to fill with ice and freeze solid. Heavy Water Ice Sinks However, not all water ice floats on regular water. Ice made using heavy water, which contains the hydrogen isotope deuterium, sinks in regular water. Hydrogen bonding still occurs, but its not enough to offset the mass difference between normal and heavy water. Heavy water ice sinks in heavy water.

The League Of Nations Was Formed After The First World War

League of Nations was formed after the First World War to provide a forum for resolving international disputes. The league of Nation failed, as it lacked the political weight and the legitimacy to carry out tasks. United States and several other countries did not join it because they did not see any personal benefit. The failure led to the outbreak of the Second World War (Mingst and Arreguin 38). It depicts typical human nature that is primary fearful, selfish, and power seeking. Individuals are organized in states, each of which acts in a unitary way in pursuit of its own national interest, defined in terms of power. Power, in turn, is primarily thought of in terms of the material resource necessary to physically harm other states (Mingst and Arreguin 79). Under the anarchy system, states can rely only on themselves to increase power. This can be achieved by two logical pathways that are war or balance (dividing the power of real or potential rivals by means of alliance politics or economic sanctions, or multiplying their own power by raising armies, manufacturing fearsome weaponry) (Mingst and Arreguin 80). United Nations was formed in 1945 to ensure the rights of individual are respected, through national human rights protection systems. Currently 192 countries are members of the United Nation. Post World War II, the United Nations has become a representation of peace, and balance of power across the nations. Even after the formation of theShow MoreRelated The League Of Nations And Its Impact On World Peace Essay947 Words   |  4 Pagesconclusion about the League of Nations: despite all of President Woodrow Wilsons efforts, the League was doomed to fail. I feel this was so for many reasons, some of which I hope to convey in the following report. From the day when Congress voted on the Fourteen Points, it was obvious that the League had a very slim chance of being passed in Congress, and without all of the World powers, the League had little chance of surviving. On November 11, 1918 an armistice was declared in Europe.Read MoreThe League Of Nations And The United Nations1178 Words   |  5 PagesIntroduction The League of Nations and the United Nations are two unique forms of international governance created by world powers out of the same necessity—needing a better format of managing global conflict. However, both international organizations were created, structured, and operated under very different circumstances. For instance, the League of Nations was created during towards the end of World War I, when nations were looking for a governing body to address future global conflicts. 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It was at the address at Independence Hall, that Wilson defined the position of liberty and its place in the world when he said; â€Å" I earnestly believe in the democracy not on ly of America but of every awakened people that wishes and intends to govern and control its own affairs. â€Å" His perspective of the ownership of liberty would shaped how he would help foreign nations. Through the proposal of the 14

Why Is Medium Is The Massage Essay - 1528 Words

Why is Medium Message? Marshall McLuhan, a technological determinist, says in his book ‘Medium is the massage’ that the most widespread modern media influence how humans think, act and perceive the world around them. He states that the medium significantly influences the message that people will receive, and thus, the same message is perceived by the same individual in several ways if he receives them in a different way. The expression the medium is the message means that recipient receives messages in different ways depending on how they are presented to him. The message of any medium or technology is the change of scale, rhythm or pattern it introduces into human life. Society determines the medium in which the message will be transmitted (McLuhan). Society is responsible for both the transmission and reception of messages. Technology does not determine, but rather provides another way of people expressing. The effectiveness of journalistic message depends on the nature of relations between the three aesthetic terms, defining integrity of the text: the author, the words, and the genre. Only appropriately chosen format of presentation, its stylistic means, structuring, actually chosen words, and author’s charisma, which appears through the text, ensure the success of the perception of the author s position and the creating public opinion. Media and Globalization Mutual Impact On a global communication space, not only is the globalization of the mass media tendency anShow MoreRelatedEssay about Benefits of Massage Therapy998 Words   |  4 Pagesbeen among people against massage therapy is that massage is not of any use in medical terms, it is just brought forward by elite people for relaxing. This argument is completely false because it has been proved by scientists that massage therapy has been one of the major methods for treatment for more than 2000 years. 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The English Renaissance The Golden Age - 1861 Words

Gloria Nealy Mrs. Robinson English 4 June 5 , 2015 The English Renaissance The English Renaissance, often known as the â€Å"Golden Age†, reflected the rebuild and change of the era prior to it. It was a cultural and artistic movement beginning in the late 15th century and lasted until the 17th century. The English Renaissance was a powerful, inspiring and known as the greatest era of British history being held for the success of literary, cultural and scientific inventions that signaled expanded new ideas and led to achievements. Renaissance ideas in England slowly impacted a lot , making the second half of the 16th century, the â€Å"Elizabethan Era†, the highlight of the English Renaissance. The time of Shakespeare was also the time of one of the most memorable monarchs, Elizabeth I. The reign of Queen Elizabeth was a comparison with the English Renaissance partially being held for it’s gloom. During her reign the structuralism of nationalism in England rapidly increased. 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Project Appraisal free essay sample

CHAPTER 1 INTRODUCTION PROJECT APPRAISAL Every organisation has to examine the viability of each project before it provides financial assistance. It has to ensure that the project will generate sufficient funds on the resources invested in it. With the opening of new factory outlet, the study of viability of a project has become more vital for financing a project. Project appraisal the process of critical evaluation of all the six faces of the project appraisal namely: 1. Technical analysis 2. Financial analysis 3. Legal analysis 4. Market analysis 5. Management appraisal 6. Ecological appraisal. 1 Technical Analysis: Technical analysis of a project is essential to ensure that necessary physical facilities required for production are available and the best possible alternative is selected to procure them. Technical analysis considers following aspects. o Manufacturing process/technology o Product mix o Plant capacity o Location and site o Machineries and equipments o Plant layout o Work schedule o Structure and civil works. Raw materials: The potential availability of raw materials cost of collection and quality of raw materials. Utilities (Power, Water, Fuel, etc): These are essential to run a company. The availability of power, water, fuel, etc. should be considered whether sufficient utilities are available or not. Manufacturing process/technology: The selection of manufacturing process/technology depends on quality of the product required, its end use, latest developments and principal inputs. Product Mix: Product mix is dependent on market requirements. Product mix holds quality, performance, or innovative features. While planning the production facilities of the firm, some flexibility with respect to the product mix mist is sought. Plant capacity: Plant capacity refers to the volume of number of units that can be manufactured during a given period. The following factors have an influence on the plant capacity. o Technology requirement o Input constraints o Investment costs o Market conditions o Resources of the firm o Government policies Location and site: Location refers to a fairly broad area like a city, and industrial zone, or a coastal area. Site refers to a specific piece if land where the project would be set up. Location of the project depends on the land availability of raw materials, market, labor, water, power, effluent disposal, good infrastructure, communication facilities etc. Procurement of plant and machinery: For procuring the plant and machinery, orders with different reputed machinery suppliers are on turnkey basis. The factors to be considered in selecting the suppliers of plant and machinery are the quality of machinery, the level of technology sophistication, the expected delivery schedules, and the required performance guarantees. Plant layout: Should consider factors as flows of materials, storage, inter linked storage yards, utility service systems, future expansion alternatives, disposal of industrial effluent, etc. Work schedule: The purpose of work schedule is: o To anticipate problems likely to arise during the installation phases and suggest possible solutions. o To develop a plan of operations covering the initial period. o To establish the phasing of investments taking into accounts the availability of finance. Civil work o Site preparation and development: o Cost of land o Legal charges for registration o Cost of levelling o Cost of roads formation Building and structures: o Main factory buildings o Other civil works for auxiliary services o Administrative buildings o Quality control laboratory and RD building o Go downs and drying yards o Security and time office o Pump and pump house o Compound wall/fencing etc o Sump tank and overhead tank o Cost of building electrification, water supply, sanitary fittings etc. 2 Legal Analysis: The collateral properties, guarantees and other legal legalities with respect to the regulations of the government will be analysed and this creates basis for further processes for the financial assistance. Financial Analysis: Financial appraisal seeks to ascertain whether the proposed project will be functionally viable in the sense of being able to meet the burden of servicing debt and whether the proposed project will satisfy the return/expectations of those who provide funds Financial appraisal involves the following terms. o Capital cost of projects and sources of finance o Financial projections -Cash flow and profitability estimates o Ratio analysis o Breakeven point o Discounted cash flow techniques-net present value and internal rate of return. Capital cost Estimation of the capital cost of a project provides the basic information to decide its pattern of financing and profitability. If the cost of the project is not estimated correctly, the preparation of cash flow and profitability estimates will be futile exercise because the amount of depreciation, interest and dividend will change with the change in capital cost of the project. An entrepreneur has to tie up the resources according to the estimates of the cost of the project. If there is an overrun in the cost of the project, the entrepreneur may find it difficult to arrange for additional resources and it may delay the implementation of the project, which will lead to further overrun in the capital cost. Sometimes Financial institutions and banks are taking an undertaking from entrepreneurs to meet the cost of overrun, if any, in the implementation of the project. But such an undertaking does not have practical meaning. Many a times an entrepreneur is not in a position to bring additional resources to complete the project and safeguard the money already invested in the project. Over estimation of the cost of the project is also equally bad as under estimation. If the cost of a project is over estimated the organizations have to make unnecessarily higher commitments and promoters may divert resources for other purposes. Realistic estimation of capital cost of a project is necessary not only in the interest of entrepreneurs but also in the interest of financial institutions if a loan is taken. Details of the capital cost of the project and methods of appraisal: Items to be included: ? Land and site development ? Building and civil works ? Plant and machinery o Imported machinery Indigenous machinery ? Engineering and consultancy fee ? Miscellaneous fixed assets ? Preliminary and pre-operative expenses ? Provision for contingencies Estimate of working capital margin After the acquisition of fixed assets that unit has to acquire the current assets to run the wheels of the industry-working capital is required for acquiring current assets and timely arrangements shall be made for adequate working capital to start working for the unit immediately after the implementation. The cost of project should include adequate margin for working capital depending on the nature of activity. Requirements of working capital differ widely from order placed. Units working on job order basis require very little working capital whereas solvent extraction plants, fabrication units where high level of inventory has to be maintained and in respect of imported raw material huge working capital is required. Calculate total requirement of working capital on the basis of expected production in the first year, if probability estimates of first year indicate cash loss, take working capital requirement on the basis of production for second or third year when the project is likely to generate profit. The level of raw materials, consumable stores, goods in process, finished well and debtors should be decided keeping in view of production requirements, process time and practice prevailing in the industry. 25% of the total working requirements should be financed by long term resources and included in the capital cost of project. Sources of finance After assessing the capital cost of the project, the company have to decide the pattern of financing the capital cost during construction period. A project can be financed by one of more than of the following sources. o Issue of ordinary/preference shares Issue of secured debentures o Issue of convertible debentures and bonds o Loans, subsidy or development loans/sales tax But at Aditya Brila Aluminium Gallery it has been financed by a loan taken by lic India. Financial projections Financial projections include profitability estimates, (estimates of working results) cash flow statements and projected balance sheets. They are inter-related and prepared on the basis of cost, sources of finance and various assumptions of profitability estimates. Profitability estimates Profitability estimates are estimates of expected sales realizations and expenses to be incurred by the unit. Excess of sales realizations over expense indicates the expected profit of the unit. Verification of profitability estimates is highly essential for the proper appraisal of a term loan proposal. The company must give a bright picture of his project to enable him to get finance from the bank or financial institutions. It is the duty of the appraising officer to verify and analyze information given to the banker. Various terms included in profitability estimates can be verified according to the checklist given below. o Sales realizations o Raw materials and consumable stores o Utilities (power, Fuel, Water, etc. o Repairs and maintenance o Wages and salaries o Rent, Insurance, etc. o Depreciation o Administrative expenses o Selling expenses o Interest on term loan. Cash flow estimates Cash flow estimates are prepared to ensure that the unit will generate necessary cash with it and will not face liquidity problem. The cash flow estimates include sources of funds and their disposition (u se). While profitability estimates are prepared only from the tear in which the unit is likely to commence production, cash flow estimates are necessary for the construction period also to ensure requirements of the projects. The difference between sources and uses of funds indicates the net cash surplus or deficit arising out of movement of funds in that year. Projected balance sheets Projected balance sheets are prepared on the basis of profitability estimates and cash flow estimates. The position of share capital, term loans, sundry creditors, bank borrowings, current assets, etc. is ascertained at the end of each year according to the movement shown in cash flow and profitability estimates. Preliminary expenses are taken after deducting the amount, which is already written off from the expected profits of the units. Cumulative surplus shown in profitability estimates represents the position of reserves at the end of each year. Closing balance shown in cash flow estimates represents the position of cash and bank balance at the end of each year. Ratio analyses Ratio analysis is a powerful tool of financial analyses. A ratio is defined as â€Å"the indicated quotient of two mathematical expressions†. The relationship between two accounting figures expressed mathematically is known as a financial ratio. Ratio indicates the relationship between two or more than two variables. Many important items like sales, profits, net profit debt, equity current assets, current liabilities, etc do not give much information if each figure is studied in isolation. . Ratios are useful for comparative study of various units and also of various years working of the same unit. Ratio can be calculated for the past record as well as for the future. It can be undertaken by analyzing their financial projection. Ratio should be calculated from the figures of balance sheets to study past record and figures of financial projections to study the future. Many ratios can be calculated to study the working of the unit. Following ratios are used in Aditya Brila Aluminum Gallery A. LOAN SAFETY RATIO i. Debt-enquiry ratio ii. Current ratio iii. Debt-service coverage ratio iv. Margin on security B. PRODUCTIVE RATIO i. Capital employed to value of output/sales ii. Capital employed to net value added iii. Investment per worker iv. Productivity per worker C. PROFITABLE RATIO i. Percentage of raw material to value of output ii. Percentage of wages and salaries to value of output iii. Percentage of interest to value of output iv. Percentage of operating profit to sales A. LOAN SAFETY RATIO i. Debt-equity ratio (Term liabilities to owned funds) This ratio indicates the relationship between term liabilities and owned funds and helps in assessing the capital gearing. This relationship describing the lender contribution for each rupee of the owner’s contribution is called debt-enquiry ratio can be computed as follows: Debt-equity ratio = Total Debts Total equity ii. Current ratio (Current Assets to Current Liabilities The current ratio is a measure of the firm’s short term solvency. It indicates the availability of currency assets in rupee for every one rupee of current liability. The current ratio represents a margin of safety that is a â€Å"cushion† of protection for creditors. The higher the current ratio, the greater the margin of safety. Current ratio = Current assets Current liabilities iii. Debt Service Coverage Ratio (DSCR) This ratio indicates the capacity of the unit to repay term loan interest there on. The formula calculating this ratio is as under: = Profit after tax+Depreciation+Interest on term and differed credits Installments+Interest on term borrowings and deferred credit iv. Margin on Security Term loans are generally sanctioned against the security of fixed assets. The excess of fixed assets over term loans provides margin on security for term loans. The margin on security can be calculated using the formula to express it as percentage to total assets. Margin on security =Value of fixed assets-Term loan Liabilities Value of fixed assets In case of existing units, fixed assets to be created for implementation of the project are added to the present net fixed assets (gross fixed assets – depreciation). Similarly, proposed term loans are added to existing term loans if both have par pass charge on fixed assets. In the case of new units, Proposed fixed assets to be created by the project can be ascertained by deducting following terms from the estimated capital cost of the project. 1. Margin money for working cap 2. start-up cost 3. Estimated cash loss, if it forms a part of the project cost. 4. Preliminary expenses, which are to be written off in ten years. B. PRODUCTIVE RATIO Capital employed to output/sales value It indicates the requirements of the capital for production Capital employed to value of output/sales = Capital employed Value of output/ Sales Capital employed includes: a) Gross fixed assets b) Working capital required Value of output/sales includes net sales realization (net of excise duty and returns) plus the value of closing stocks of finished goods and work-in-progress minus value of opening stock of finished goods and work-in-progress. If no adjustments are made for opening and closing stocks in financial projection, value of output represents the expected net sales realization. Capital employed to net value added It indicates the requirement of capital for increasing the national income. Net value added represents net increase in national income because all direct material inputs and depreciation are deducted from value of output. Capital employed to net value added = Capital employed Net value added Net value added, means value of output minus cost of raw materials, fuels, power, water, consumables, stores, spares and any other direct material and depreciation. Investment per worker It indicates the amount of capital required employing one person Investment per worker = Capital employed Number of workers and salaried employers A. PROFITABILITY RATIOS i. Percentage of raw material to value of output This indicates the comparative importance of raw material to value of output. Percentage of raw material to value of output = Raw materials X 100 Value of output Raw material consumed includes consumption of raw materials Chemicals and bought out components. ii. Percentage of salaries and wages to value of output = Salaries and wages X 100 Value of output iii. Percentage of interest to value of output = Interest X 100 Value of output iv. Percentage of operating profits in sales: This ratio indicates the profitability of sales. Mere increase in sales is not sufficient. Sales should also have a margin of profit. Operating profit is taken before tax but after all other expenses. = Operating profit Sales Operating profit means profit after interest and depreciation but before tax. Discounted cash flow techniques 1. Net present value 2. Internal Rate of Return A project should earn sufficient return, which should be at least equal to the cost of the funds invested in it. If many alternative proposals are available for the investment, the investor should make a comparative study of return of various purposes. Following methods have been suggested for evaluating the profitability of industrial project. 1. Payback method 2. Average Rate of Return method 3. Net present value method 4. Internal Rate of Return Pay-back period method The objective of this method is to ascertain the period required for recovering entire investment made in a project. The cash flow includes new operating profit after adding back to it the amount of depreciation on fixed assets and amortization of intangible assets, if any, less income tax payable during the year. The cash inflow accumulated year by year, until it equals the original investment. The length of time required for total cash inflow to recover the original investment is called the pay back period. Pay-back Period = Initial investment Annual cash flow Average Rate of Return Method Under this method, the entire life of a project is taken into account, unlike the payback period. An average of the annual net operating profits (after depreciation) for the entire life of the project is taken and rate of return on original investment and average investment is calculated. Average investment of one year can be ascertained by taking the average of opening and closing book value of the investment in the year. The grand average of such average investments of all the years is obtained to know the average investment of the project. Average profit is divided by original investment to get the rate of return on them. Average rate of return = Average income Average investment Time Value of Money Discounting Techniques: Pay back method and average rate of return method do not consider the time value of money. The initial amount incurred for acquisition of assets to implement a project and income received from the project in future is given equal importance the above methods. But in fact, the value of money invested in future is not equivalent to the value of money invested today. Net Present Value The NPV method is the classic economic method of evaluating the investment proposals. It is one of the discounted cash flow techniques explicitly recognizing the time value of money. It correctly postulated that cash flow arising at different time periods differ in value and are comparable only when equivalent present values are found. A positive NPV at the cut off rate indicates that the investments in the project gives profit greater than the marginal investment rate or cost o capital and hence proposal can be accepted. Internal Rate of Return Method Internal rate of returns (IRR) method is another discounted cash flow technique which takes into account the magnitude and timing of cash flows. Other terms used to describe the IRR method are yield of and investment, marginal efficiency of capital rate of return over cost, time adjusted rate of return and so on. The internal rate of return can be defined as that rate which equates the present value of cash inflow with present value of cash out flow of an investment. In other words, it is the rate at which the net present value of the investment is zero. Profitability Index (PI) Another method of evaluating the investment proposal is the benefit cost ratio or profitability index (PI). It is the present value of cash inflows, at the required rate of returns to the initial cash outflows of the investment. Profitability index = PV of the cash inflows Initial cash outlay 4. Market and Demand Analysis: The step in project analysis is to estimate the potential size of the market for the product proposed to be manufactured (or service planned to be offered) and get idea about the market share that is likely to be manufactured. Steps in the market analysis: o Situation analysis and specification of objectives o Collection of secondary information o Conduct of market survey o Characterization of the market o Demand forecasting o Market planning Situational and specification of objectives: This involves through understanding of the current factors and future changes that may occur in the aluminum business and in the manufacture of the product for the selected project to be success. Collection of secondary information: This is the data collected for some other purpose but may be useful in the current analysis of the market for the product. This involves data from journals, magazines, newspapers, websites and government organization. E. g. Census of India, Data from IMRB, RBI bulletins Conducting market survey: The market survey basically is a sample survey in which a sample of the product is given to the customer and his views are elicited based on which the success of the product is determined. The second type of the market survey is through questionnaire in which a few questions are asked and the views are elicited. The important thing to be remembered is to have a clear idea about the target population. Characterization of the product: Based on the information gathered from the secondary and primary sources the characteristics may be analyzed in terms of the following factors or the character. o Effective demand in the past and the present o Break down of demand o Price o Methods of distribution o Consumers o Supply and competition Demand forecasting: The demand for the product may be forecasted either through the subjective or through the objective methods Subjective methods |Objective methods | |Jury method |Census method | |Delphi method |Statistical survey | | |Analysis based on secondary data | | |Chain Command | | |Cause and effect model | | |Economical model | | |Lead indicator | Market planning: Market planning is most important aspect in market demand analysis. A suitable market plan should be developed to reach a desired level of market penetration. It should cover distribution, pricing, promotion, and service. 5 Management Appraisals: In a project appraisal, appraisal of management is very important aspect. A project, which is considered technically feasible, economically viable and financially sound, may run into difficulties if sound and efficient management do not back it. The person behind the project is very important. It is said that a second grade project in the hands of first grade management is better than a first grade project in the hands of second grade management. Proper evaluation of management is an essential part of project appraisal. However it is often difficult to form a judgment regarding future management as the time of project appraisal. Evaluation of management is an art and no formula available. However, the projects appraiser should consider the experience of the promoter, educational background and enthusiasm. 6 Ecological Analysis: In recent years, environmental concerns have assumed a great deal of significance and rightly so. Ecological analysis should be done particularly for major projects, which have significant ecological implications like power plants and irrigation schemes and environmental polluting industries. Aluminum gallery is a very eco friendly organization it reuse the products. INDUSTRY PROFILE INTRODUCTION Aluminum Industry in India is a highly concentrated industry with the top 5 companies constituting the majority of the countrys production. With the growing demand of aluminum in India, the Indian aluminum industry is also growing at an enviable pace. In fact, the production of aluminum in India is currently outpacing the demand. Though Indias per capita consumption of aluminum stands too low (under 1 kg) comparing to the per capita consumptions of other countries like US Europe (range from 25 to 30 kgs), the demand is growing gradually. In India, the industries that require aluminum most include power (44%), consumer durables, transportation (10-12%), construction (17%) and packaging etc. Background Over the years aluminum has emerged as an ideal substitute for conventional building materials like wood or steel. Today it is emerging as one of the most preferred material for home and industry as it is strong, light in weight and corrosion resistant. Also it retains its finish and hence looks as good as new for years. Moreover it’s environmental friendly and enjoys high value in the market. The Indian aluminum market in India was 800,000 tons in 2003-04, approximately 3 per cent of the world market of 29. 5 million tons. The major consuming segments in India are electrical transmission conductors, transport, building and construction, consumer durables and packaging. In India, the per capita consumption of aluminum is barely 1 kg compared with the world average of 5 kg and the western world average of 20 kg. Worldwide, aluminum usage in buildings has grown tremendously. The market for aluminum in India, particularly for building and construction, has not grown to the desired level. This is largely because building and construction products based on aluminum are fabricated by small and medium scale manufacturers, who play only the price variable and have felt compelled to supply lower-end products which do not build markets. Aluminum Production in India India is worlds fifth largest aluminum producer with an aluminum production competence of around 2. 7 million tones, accounting almost 5% of the total aluminum production in the world. India is also a huge reservoir of Bauxite with a Bauxite reserve of 3 billion tones. The Consumption After a stagnant consumption of primary aluminum in India from the end of 1990s to 2002 (when the consumptions were between 500 – 600 KT), it started rising sharply since 2002. The consumption reached at 1,080 KT in 2006. The consumption of aluminum in India is dominated by the industries like power, infrastructure, and transportation etc. The Major Players The Indian aluminum industry is dominated by four or five companies that constitute the majority of Indias aluminum production. Following are the major players in the Indian aluminum industry: †¢ Hindustan Aluminum Company (HINDALCO) †¢ National Aluminum Company (NALCO) †¢ Bharat Aluminum Company (BALCO) †¢ MALCO †¢ INDAL Hindalco Industries It was set up in 1958, is under the Aditya Birla Group. Its businesses include the manufacture of Copper and Aluminum and in both; the company is a leader in the industry. The Hindalco Industries Ltds market value is US$ 2. 6 billion and it has around 13,675 The Company Hindalco Industries (commissioned in 1962) has its facility for Aluminum at Renukoot in eastern U. P. Today, the company has grown to become Indias biggest producer of integrated Aluminum and ranks top in the global sect or as the producer of low cost top quartile. The net operating and sales revenues of the Hindalco Industries Company had amounted to Rs 42,737 million in 2005-2006; while the next year it stood at Rs. 46,779 million. The various Aluminum products manufactured by the Hindalco Industries are: †¢ Primary Aluminum †¢ Alumina Chemicals †¢ Wire Rods †¢ Rolled Products †¢ Alloy Wheels Growable markets: Hindalco has identified segments (and sub-segments) that are growable through its market driving efforts. These are kitchen foils, wheels, transportation and building / construction. For discerning consumers keen on investing in lifestyle products to lend a refreshingly elegant look to their ambience, aluminum is fast emerging as a real material substitute. What is changing the Aluminum Fabrication industry: †¢ Entry of foreign players †¢ Widespread use of Structural glazing Composite panels †¢ Exponential growth of the organized real estate companies offering quality homes †¢ Use of designed / imported window systems and hardware †¢ No. of fabricators with Excise registration A growing divide between premium and low priced products – on features, quality service COMPANY PROFILE Nautilus interior solutions The Bangalore based interior firm with 12 years experience in interior solutions has taken up the rights of The Aluminum gallery in Karnataka and have freedom to promote in all the markets which don’t have the presence of a franchisee. Nautilus interior solutions have implemented hundreds of projects in the past, for the leading builders and architects in Karnataka and abroad. For the firm it was a natural progression after seeing the opportunity and consumer shift in the market. The firm has been partnered by the founder of Nautilus interior solutions Mr Syed Shuaib . To promote and market the Aluminum products they have set up a contemporary retail gallery at Richmond town. There is also a back end office for designing and administration of the firm. Aluminum gallery: This is an initiative by Hindalco to promote the customers products and create new markets through pro-active partnerships. The Aluminum Gallery is the first of its kind in the commodity business. With the launch of this innovative concept, Hindalco aims to boost its sales by giving its customers a hands-on-experience while shopping for their aluminum needs. The Company also hopes that the gallery will lead to co-branding, marketing and promotion opportunities with quality manufacturers. Hindaclo has always been in the forefront of promoting the use of aluminum in everyday life which is why Hindlaco has chosen to make a range of quality of products available under one single roof The Aluminum Gallery. The Aluminum Gallery offers builders and architects a unique opportunity to explore new dimensions for design and impart to their creations. Brands showcased at the moment: †¢ Alutec windows and doors †¢ Hunter Douglas – False ceilings, Louvers, Cladding and other architectural products †¢ Hindalco Everest: Aluminium roofing sheets, Truss, Fazards. With its tie up with a German brand, Novellus Everlast is also introducing premium products. †¢ JVS Werner: Aluminium Ladders †¢ Infina engineering: Trivison hoardings †¢ Mosquito mesh: Fine fit †¢ Southern Aluminium Glazing: Architectural glazing Alutec The leading brand from Italy and a highly reputed manufacturer of window doors and accessories, offers an extensive range of high quality windows and doors in India. The aluminum extrusions are from Hindalco, India’s largest vertically integrated aluminum company. Alutec invented â€Å"R’ system – Italy’s best know and widely used architectural system, comprising quality Aluminum extruded profiles, accessories and gaskets. It is well known for its innovative designs and extensive range of standard and customized architectural products. From raw material through production, constant quality control and rigorous testing in Alutec in-house laboratories enable consistent high quality standards. In India critical components are sourced from Italy and carefully combined with high quality aluminum extrusions from Hindalco, which are both stylish and long lasting. Alutec, known for its innovation and cutting edge technology, has been launching a range of products every year to meet the demands of the market. VISION STATEMENT To be a premium aluminums major, global in size and reach, with a passion for excellence. MISSION STATEMENTS To relentlessly pursue the creation of superior shareholder value by exceeding customer expectation profitable, unleashing employee potential and being a responsible corporate citizen adhering to our values. VALUES Integrity Honesty in every action Commitment Doing whatever it takes to deliver, as promised Passion Missionary zeal arising out of an emotional engagement with work. Seamlessness Thinking and working together across functional silos, hierarchy levels, businesses and geographies. Speed Responding to stakeholder with a sense of urgency. PRODUCT PROFILE Aluminum Windows and doors The window and door market is heavily dependent on both the house building and the repair and maintenance markets. Although modern double-glazed windows and doors were first developed in substantial volumes for the replacement market, they are now also widely sold to the new build market. But today the important business has to be won in the commercial sector, where offices and retail projects have a high demand for windows. Types of doors and windows Windows – Casement Top link Sliding Tilt and Turn Sialwood (wood aluminum) Sliding and Folding Doors- Casement Sliding Sliding and Folding Cladding Sheets STRUCTURAL GLAZING While large energy saver buildings have aluminum structures holding up glass. Its has become a popular product in the corporate buildings EVERLASTINS ALUMIUNM ROOFING SHEETS Over the years, aluminum has fast emerged as the substitute for conventional roofing material for home and industry. Everlasting aluminum roofing sheets from hindalco industry limited, is leaders when comes to aluminum roofing solutions in India. In addition to world class quality, you can also enjoy infinite benefits when you switch to everlasting aluminum roofing sheets. ALUMINUM LADDER These ladders are manufactured from high tensile aluminum alloy and are ideal for domestic as well as industrial and electrical maintenance. With special features like steps with non-slip ribbed surface, non-skid rubber shoes. Light in weight, easy to handle, elegant in look and highly economical in the long run. A versatile serviceable multipurpose ladder, rigid, sturdy and slim in look with exceptionally strong structure, designed with specific requirements. These ladders are highly compact and space saver. FALSING CEILINGS False Ceilings in India are a relatively new concept but definitely a huge potential market. The usual problems pertaining to dirt, hygiene factor, expenses and maintenance are resolved by the use of False Ceiling boards or Tiles. DEPARTMENTAL STUDY The CEO and the Managing Director: Mr Syed Shuaib The Managing Director, a full time Executive takes care of day-to-day administration of the organization. All decision is taken by him or has been consulted by him. To assist the Managing Director, have 2 Executive Directors (Marketing and Technical) 4 General Managers (Designers, Fabricators, administration, sales and technical). The technical department consists of 3 fabricators under each fabricator they are 10 – 20 labors. There is a designing team which consists of expert designers whose bring out innovative designs Marketing and sales team works efficiently with growing competition and demand, headed by the marketing executive. The finance department is headed by the senior accountant of the company. There are 2 legal advisor of the company who take care of the documentation and legal formalities of the company. AREA OF OPERATION Aditya Brila The Aluminum Gallery has its outlet all over India and its head office at Mumbai. QUALITY SYSTEM PROCEDUERS †¢ To provide quality products and related services on a continuous basis. †¢ To continually upgrade our products and services. †¢ To motivate and involve employees to achieve the set organizational growth targets. To encourage the employees to upgrade and enhance the knowledge and skills through effective Training and Development. †¢ To transform the organization to a customer centric Institution Growth prospects The potential of the m arket is huge and untapped because of the unorganized players and rise in income amongst the middle class families who are keen on having reliable products for their houses. What will change the industry further: †¢ Increased acceptance of premium double glazed windows †¢ Factory fabricated windows as a norm †¢ Consolidation in the industry †¢ Retail sale of windows – in malls DIY outlets †¢ Standards for Aluminum windows †¢ Patents unique designs †¢ Standardization of sizes †¢ Service: Delivery and post delivery Focus area months of operation and marketing done by the promoters clearly indicate that the window market has a huge potential in this region. Fenesta’s sale in Bangalore itself is 130 crore, which translates into 65% sales turnover of the company. The indications and the enquiries guarantee that the chosen category has enormous opportunities. The initial discussion with leading builders and prominent architects also emphasize the need for an organized player with cutting edge design and technology which can grow in the market. With globalization and transmission of fashion catching up, domestic consumers, too, have plumped for aluminum as the preferred choice for home products. Marketing of the windows so far Nautilus interior solutions has been able to bag orders worth Rs 45,00,000 in the last 2 months of operations. Most of them have been implemented. The customers include the prestigious builders like Salarpuria and some of the leading architects in Bangalore. This has been achieved without much spending in marketing or employing professionals to market the product. Order enquiries The order enquiries so far have been worth Rs 4. 5 crore. 90% of the enquiries are from 4 major players in the market. The builders in discussion are Divyashree builders, Salarpuria builders, Gopalan builders and G corp. The need of the hour The large enquiries and negotiations clearly indicate the market potential. But Alutec production in India is not geared up to meet this kind of demand. This clearly gives Nautilus interior solutions opportunity to manufacture the windows and doors to cater the market. Alutec and Hindalco have been encouraging Nautilus interior solutions to commence the factory to tap into the market. Neither Alutec nor Hindlaco have plans to invest in a fabricating unit, Nautilus interior solutions is foreseeing a huge opportunity. Factory – Scaling and playing the volume game Volume game has been the order of the day and Nautilus interior solution is sitting on a great opportunity. The pillar of the volume game will be to set up a factory in Bangalore to meet the demands and spruce up the sales in subsequent years. Unlike Fenesta or Sara LG there is no need to set up the several units (extrusion unit, anodizing unit etc) to manufacture the end product. Since extrusions are supplied by Hindalco and hardware by Alutec, all Nautilus has to do is to set up the fabrication factory in Bangalore. With this factory several markets can be reached. So Nautilus can also service other galleries which are coming up in the country. Alutec has agreed to supply the machines from Italy to set up the factory apart from committing the hardware supply as well. Hindalco has wholeheartedly agreed to supply the extrusions for Nautilus interior solutions, which has the right to buy the extrusions because of the license it holds. The uniqueness of this arrangement: Hindalco will supply the extrusion for the assembly unit owned by the Aluminum Gallery. Hence we have a first mover advantage and if we can tap into the market and establish early, then this model can’t be replicated. Training of the people: Skilled labor at the factory and execution at the site are two crucial factors for the success of this industry. Alutec has committed to transfer this knowledge to Nautilus, so that the whole model is practical and implementable. Advantages of having own factory: †¢ To tap into the builder market who is looking for large supply †¢ Delivery time: Can cut down the delivery time considerably to meet the project requirements of the architects and builders, since we control the production †¢ Pricing: In a price sensitive market we can compete much more efficiently by controlling the supply chain and not dependent on the parent company completely for the production. †¢ Profits from the wastage: After manufacturing the end product there will be 15 to 20% wastage of aluminum extrusions in the factory. This can either be sold at the metal price or can be used to manufacture low priced products at the unit itself. Projection of the market and sales volume has been done based on the Bangalore production, Market data of the players and inputs from builders, architects and the market growth data. Product line: From premium to economy priced The premium windows from Alutec will drive the image in the market and we can utilize the extra capacity of the factory to manufacture economy priced windows to cater to the price sensitive customers. †¢ High end premium windows: Sialwood from Alutec, Wood finish windows from Alutec. †¢ Commercial purpose: Anodized and powder coated aluminum windows from Alutec †¢ Economy series: Riding on the brand value. This can be manufactured using economical aluminum extrusion and medium priced hardware to cater the price sensitive segment. Fund requirement To materialize this dream Nautilus interior solutions has decided to bring-in external funds. The proposal Seeing the growth divers and the volume model Nautilus has decided to invite a potential investor by offering the equity in the firm. This arrangement is a clear win-win situation for Nautilus and the potential investor. Long term vision – To be a premium player in architectural products Since Hindalco has plans to launch and tie up with prominent brand the firm can offer many more architectural products to the target market. Since this is an independent franchisee there is freedom to introduce other life style products to the target audience because of the category we are marketing. Retail experience Aluminum retailing is still in its infancy in India. As the average per capita consumption of aluminum in the country is 0. 70 kg against the developed countries such as the US and Japans at over 25 kg, there is vast scope for making utility and lifestyle products of aluminum so that the consumer choice for material substitution gets widened and he/she would get the real value for the money spent. Since Nautilus has a classy retail gallery in Bangalore, with new additions of the brands and life style products this can be extended to other parts of the Karnataka as well as south. In long terms there will be considerable turnover from the retail customers as well. With Indian architectural skyline witnessing a transition from traditional to the modern the retail presence in the long term can give an unparallel advantage to the firm. Also more and more consumers would be able to take an informed decision on the products they intend to procure for enriching their environment that will be a virtual visual delight. For example: Brand like Hindalco Everlast, Hunter Douglas, trivison and 3-form don’t have a retail showroom in Bangalore. Since the market is moving more from floor level to touch and feel experience, we have an unparallel advantage with the experiential gallery. Elevating the gallery from aluminum designs to experiencing art Since architectures and builders are also connoisseurs and users of art, we can use the walls of the gallery to promote the art. Since investment in art is on all time high in India, we can spruce up the image and also pull the consumer traffic to the retail outlet. More over this combination will always contribute to the bottom-line as well. Export possibilities: With lower production costs in countries such as India, which can save up to $150 per ton. On the above factor and on the account of the enquiries and discussion from Middle East indicates good export demand for windows and doors. If we can scale the volume and offer a good price the doors can be opened in construction driven market in Middle East. Investment requirement: INR 100 lakhs Note: †¢ Open to giving stake in the company. Percentage of the stake can be decided Giving the exclusive right to the factory set up a guarantee Summary: We strongly believe that if the producers of Aluminum windows get more organized , attain technical competence, increase productivity and production capacity, deliver quality products timely, promote it through sound budget by exploiting mass media campaign with right retail experience, the market for this products will grow exponentially. CHAPTER 2 RESEARCH METHODOLOGY BACKGROUND OF THE STUDY Project appraisal is a generic term that refers to the process of assessing, in a structured way, the case for proceeding with a project or proposal. In short, project appraisal is the effort of calculating a projects viability. It often involves comparing various options, using economic appraisal or some other decision analysis technique. Project appraisal is the process of critical evaluation of the all six facets of the project appraisal, namely: †¢ Technical analysis †¢ Financial analysis †¢ Legal Analysis †¢ Market analysis †¢ Ecological Analysis †¢ Management Analysis Project appraisal has become the critical and most important as the estimations of the cash flows are based on some parameters, which may not remain static. The future is highly uncertain and hence the guarantee if cash inflow is a questionable concept. The project appraisal mainly considers the things that are tangible and possibly ignoring the arrival of competition into the market in the future. After the enactment of the project also there are things, which may be uncontrollable like government policies, competitors, strategies, etc. , therefore the project appraisal plays an important role. This dissertation study on â€Å"ANALYSIS OF PROJECT APPRAISAL PROCEDURES† at Aditya Brila The Aluminum Gallery is concerned with the project appraisal techniques, studying the effectiveness of these procedures and suggests some steps in the direction of high efficiency achievement concerning project appraisal. STATEMENT OF PROBLEM As Adity Brila Aluminum Gallery has opened there new factory in order for expansion it is necessary for a project appraisal. The project financed have to be viable as well as a wrong decision in assessing a project which is not even potentially viable may lead to mounting industrial sickness and wastage of scarce resources. In addition to proper appraisal sanctioned so that corrective steps whenever necessary can be taken in right time. Thus adequate knowledge of the techniques of project appraisal and follow up is necessary on the part of all concerned of new scarce national resources. NEED FOR STUDY In today’s highly uncertain and globalize economy, the feasibility and success of the project has become very difficult to predict any changes in one country, one factor may be political and economical and sociological has far reaching effect on the economy and the financial system as a whole. Many of the enterprises, which were earning good amount of profits, became impaired after the liberalization of the economy, thus it is important to take even aspect that is present and future possible changes has to be taken into consideration before a new plant or factory as been opened and thus project appraisal is very important topic and a life blood of a good financial system. IMPORTANCE OF STUDY Industrial projects are appraised by different institutions for a variety of reasons like Government and allied agencies may appraise project with a view to find out whether they should be given tax exemptions, subsidies, guarantees or other incentives. The purpose of appraisal thus varies from one appraising agency to another. While the objects of appraisal may differ, the general principals of appraisal are almost same. Basically the project appraisal is about finding out whether the project is technically feasible and financially viable. Equally important are the marketability of the projects and successfully sell the goods so produced. This is familiarly knows as project appraisal since aluminum gallery new factory outlet deal with fabrication of doors and window it should make sure it is better than the upvc windows and doors. The factors are taken into consideration in the security of individual applications. The weight age given to individual factors varies from order to order, important among those are the type of organization activity of the customers, its size, the nature of the competence, resourcefulness of the promoters, the financial soundness of the project, the quantum of the loan, its profitability etc. , SCOPE OF STUDY The Study covers the operational jurisdiction of Aditya Brila Aluminum Gallery OBJECTIVES OF THE STUDY ( To study the project appraisal procedure at Aditya Brila Aluminum Gallery ( To know the efficiency of the project appraisal process ( To suggest some measures to overcome the problems in the project appraisal process and make the procedure more effective TYPE OF RESEARCH The research approach used here is exploratory research. It is designed to generate basic knowledge, clarify relevant issues uncover variables associated with a problem, uncover information needs, and/or define alternatives for addressing research objectives. SAMPLING TECNIQUES A cluster sampling technique has been used. In cluster samplings they are to two stages in the first stage a sample of areas is chosen; in the second stage a sample of respondents within those areas is selected. So the sample area is the corporate office of Aditya Brila The Aluminum Gallery Richmond town and the respondents are the employees working in that branch. SAMPLING UNITS It gives the target population that will be sampled. The research was carried out in The Aluminum Gallery, Bangalore. There were 25 respondents they are the employees of the company from different departments. RESEARCH INSTRUMENTS Research instruments like questionnaire which can be structured and unstructured were issued to the company’s employees to analysis the present project appraisal process and procedures. DATA COLLECTION The research includes gathering both Primary and Secondary data. Primary Data The primary data was collected by discussion with the management of Aditya Brila Aluminum Gallery to get information about project appraisal and financing. Analysis of techniques and methods adopted by issuing questionnaire to the employees of the company. An interview schedule was used for the purpose of clarifying doubts which rose during the course of the study. Secondary Data A part of the data was collected from secondary source which would support are research. Some data was extracted from company journals and the annual report like the project cost and balance sheet of the company. Some information was also collected from internet which would be supportive for the research. DATA ANALYSIS AND COMPLETION: After the data has been collected, it was tabulated and the findings of the research were presented followed by analysis and interpretation to reach certain conclusions. Presentation and Analysis of data and Interpretation Table 1: Table to determine whether the respondents feel that the location of the new factory outlet is easy to access sources of raw materials |Raw material easy accessibility |No. of respondents | |Yes | |No | | |Total | | Graph: Graph is to determine whether the new factory outlet location is easy to access raw materials. [pic] Interpretation: The new factory outlet location is easy to access raw materials. Table 2: Table to determine the whether power and other utilities for production are easily available at the new factory outlet. |Raw material easy accessibility |No. f respondents | |Yes | | |No | | |Total | | Graph: Graph is to determine whether the power and other utilities for production are easily available in the new factory outlet. [pic] Interpretation: The power and utilities services are easily available in the new factory outlet. Table 3: Table rating the factors in the process of manufacturing products Factor in the process of manufacturing products |Ratings of number of respondents | | |1 2 3 4 | |Quality of the product |14 7 2 2 | |Its end use |1 2 8 2 | |Latest development |10 7 5 7 | |Principal input | 9 10 12 | |Total |25 25 25 25 | Graph: Graph shows the ratings of the factors in the process of manufacturing products by the respondents. [pic] Interpretation: In the process of manufacturing a product quality of the product is given preference then, the latest development, principal input and then its end use. Table 4: Table determining factors of products mix that hold more preference |Factors of product mix |No. f respondents | |Quality |8 | |performance |10 | |Innovative features |7 | |Total |25 | Graph: Graph determining factors of product mix that hold more preference. [pic] Interpretation: Performance of the product in the market has more preference in the product mix then quality and innovative features. Table 5: Table determining whether the present plant capacity is sufficient to meet the growing demand for the products |Plant capacity sufficient to meet demand |No. f respondents | |yes |5 | |No |20 | |Total |25 | Graph: Graph determining whether the present plant capacity is sufficient to meet the growing demand for the products. [pic] Interpretation: The plant capacity is not sufficient to meet the growing demand of the products. Table 6: Table rating the factors of selecting new plant and machinery for the factory outlet. |Factors of selecting new plant and machinery |Ratings of number of respondents | | |1 2 3 4 | |Quality |11 8 4 2 | |Level of technology sophisticated |13 4 8 14 | |The expected delivery schedules |- 8 3 3 | |Performance uarantee |1 5 10 | |Total |25 25 25 25 | Graph: Graph determining the rating of respondents for selecting plant and machinery for new factory outlet. [pic] Interpretation: In the factors of selecting plant and machinery for new outlet level of technology sophisticated is the most preferred factor then, the quality of the machinery, the expected delivery schedules and the required performance guarantee. Table 7: Table determining the period legal analysis is conduct. |Period legal analysis is conducted |No. f respondents | |beginning |8 | |Mid way |17 | |After completion |- | |Total |25 | Graph: Graph determining the period legal analysis is conducted [pic] Interpretatio n: Most of the legal analysis is conduct in the beginning of the project. Table 8: Table determining whether capital cost is realistic | Is capital cost realistic |No. f respondents | |yes |19 | |No |6 | |Total |25 | Graph: Graph determining whether capital cost is realistic [pic] Interpretation: The capital cost is realistic Table 9: Table determining whether working capital is sufficient enough to run the wheels of the industry. |Is working capital sufficient |No. f respondents | |yes |16 | |No |9 | |Total |25 | [pic] Interpretation: The working capital is sufficient enough to run the wheels of the industry. Table 10: Table determining the percentage of market share held by the company, compared with the competitors. |Market share |No. of respondents | |15%-25% 17 | |25%-50% |8 | |50%-75% |- | |75%-100% |- | |total |25 | Graph: Graph determining market shares held by the company when compared with the competitors. [pic] Interpretation: The Company holds upto 15% 25% of market shares as compared with the competitors. Table 11: Table determining product that has more demand in the market. |Products |No. f respondents | |Aluminum doors |5 | |Aluminum windows |7 | |Structural glazing |9 | |partition |4 | |total |25 | Graph: Graph determining the product that has more demand in the market. [pic] Interpretation: Structural Glazing has more demand in the market as compared to other products. Table 12: Table determining reasons consumer prefer aluminum product then upvc products. |Reasons consumer prefer aluminum product |No. f respondents | |Green material |12 | |Finishing |8 | |Quality |5 | |total |25 | | | | Graph: Graph determining the reasons consumers prefer aluminum product then upvc product. [pic] Interpretation: The reason consumers prefer aluminum products then upvc product is because aluminum products are green material in nature. Table 13: Table determining whether aluminum product can match up with market demand equalant to upvc pr oducts. |Market demand of aluminum equalant to upvc products |No. f respondents | |yes |17 | |No |8 | |Total |25 | Graph: Graph determining whether aluminum product can match up with market demand equalant to upvc products. [pic] Interpretation: The market demand for aluminum products can match up with the demand for pvc products. Table 14: Table determining products are rightly priced |Products are